© 2019 by Rose JP. All rights reserved.

Founded in 2018 by husband and wife John & Carina Pena, Rose JP is a combination of John’s high-end taste and Carina’s thrill of the bargain hunt. The boutique was named after our 4 y/o CEO Rose.


John is a massage therapist by trade & Carina a makeup artist. They both have been working in the retail and beauty industry for over 10 years, and in fact, met while shopping! They always aspired to be business owners and be able to support other entrepreneurs. Most importantly, they want to surround Rose with women like you that she can look up to;







We are happy to be a worksite partner to provide real-world work experiences for eighth graders from local Boston Public Schools. 

We are proud members of JP Local First. When you make your purchases at locally owned businesses you:

  • Preserve the unique character of our community

  • Reinvest dollars in the local economy

  • Create jobs and responsible entrepreneurship

  • Support environmental sustainability Shop Local

Our co-founder Carina, is a Pepperlane leader &  host "Boost" events the first Friday of each month 10am-11:30am. Pepperlane believes in building a business for yourself but not by yourself. 

Boost Events are for you if:

  • You’re a mom (or mom-supporter!) running or growing an independent business

  • You’ve got a business idea, but you’re not quite sure where to start

  • You’re looking for a safe, supportive space to ask questions about your business and get honest feedback, delivered with kindness

  • You’re excited to help others succeed by sharing your feedback, expertise and connections


Use discount code 2020ISMYYEAR to get one free ticket to our next one April 3rd: RSVP HERE

The City of Boston‘s Age Strong Commission has named us an Age- and Dementia-Friendly certified business! For more information about the initiative visit: boston.gov/age-friendly